PUBLIK

Brief: we’re changing our offering from a simple monthly wine subscription to a fully personalised, flexible wine subscription based on your taste! Let’s change the overall brand look and feel to appeal to a wider audience.

Email: Membership

Social Media: Announcement

Poster: PUBLIK Thinking

Packaging: Wine label

Illustrations: Stickers and t-shirt prints

PROJECT DETAILS

My responsibilities:

Redesign the brand identity based on the new offering.

Make the brand feel lighthearted, refreshing, and unboring.

CAPE TOWN, SA

I worked on this project for PUBLIK while employed by PUBLIK, 2021.

TOOLS

Adobe CC Suite.